Reasons for Selling
Would you buy the home you are selling at the price you are asking?

In the real estate business, it's well known that there's a story behind every “for sale” sign. Everyone who voluntarily sells their home has what they consider to be valid & justifiable reasons, and there's typically logical rationale behind involuntary sale situations (estate liquidations, bankruptcies, foreclosures, etc) as well.

On one end of the spectrum, some of these situations can be characterized as casual, leisurely, unhurried, or even arbitrary; the seller doesn't need to sell, and is content to wait until the right buyer & circumstances materialize.

At the opposite extreme, you might hear words like “motivated”, “anxious”, or even “desperate” being used in connection with a seller's situation, or “fixer-upper”, “great potential”, “needs TLC”, “distressed”, or “as-is” being used in connection with a property's condition.

In all cases, buyers (and their agents) will consider such factors in their value perceptions, offers, negotiations, and decision-making process.

For sellers, it's important to deal from a position of strength where possible, by presenting a property that's attractive, desirable, and free of any such negative implications, and by projecting an image that portrays the seller as a credible, informed, willing, able, and cooperative party with whom buyers would likely interact on a reasonable, businesslike basis.